Smart messaging that reaches people who eat in your area most often, as well as people who have engaged with your restaurant on Yelp in the past.Broad customer network leveraging Yelp’s extensive reach, pushing your posts on the Yelp mobile app, in emails, and on your page.Customizable calls to action, allowing viewers to book a table directly from your posts.Here are some more benefits that Yelp Connect provides: Restaurateurs can share photos, post menu items, and engage potential diners in a number of other ways on Yelp, giving people a much better understanding of what the restaurant has to offer. Yelp Connect lets restaurant owners build personal relationships with prospective customers by publishing relevant content that reaches the right people, a valuable resource for any restaurant’s marketing plan that should be considered when deciding on Yelp vs OpenTable. Yelp for Restaurants also provides reporting and analytics for restaurateurs to collect valuable insight around occupancy and sales, so they can staff appropriately to meet demand as well as optimize their menu based on order volume. Takeout management for curbside and in-person pickup.Easy-to-use interface with POS integration that lets staff manage everything with one iPad.Two-way messaging between staff and guests.Waitlist management for high-traffic periods and Yelp Kiosk for guests to check in without the aid of a staff member. Customizable floor plan for easy table management.Online restaurant reservations through and the Yelp mobile app, as well as directly on the restaurant website via an easy-to-install booking widget.Yelp for Restaurants offers the following features for restaurant owners: These offerings include Reservations, Waitlist, Kiosk, Ads, and Connect, the latter of which is an innovative way for restaurants to communicate and share updates with new and existing customers. Yelp Reservations evolved into Yelp for Restaurants, a suite of services to support businesses in the dining world. Yelp quickly rose to compete directly with OpenTable in online restaurant reservations, similarly to how it competes with Tripadvisor and Booking Holdings as a review site. In 2016, Yelp acquired restaurant reservation platform SeatMe, followed by waitlist management service NoWait, to create Yelp Reservations & Yelp Waitlist. Most people are familiar with Yelp as the world’s leading review site. Even if your restaurant doesn’t take reservations, you’re likely to enjoy the many benefits that a front of house system provides to other areas of your business.īy understanding the similarities and differences in functionality, features, and price, restaurateurs can make an educated decision on whether they should choose Yelp vs OpenTable for their reservation system needs. While OpenTable does provide a robust reservation platform, Yelp for Restaurants offers its customers much more than just guest management tools, providing a full front of house system that runs that gamut of restaurant operations and marketing. And while competitors like Resy also offer similar functionality, many could argue that Yelp vs OpenTable is the Coke vs Pepsi of the online restaurant reservation world.īut the Yelp vs OpenTable conversation should take into account far more than just reservations. Collectively, they seat millions of guests each year. Both offer benefits that save time, reduce stress, and boost sales for restaurant owners, from enhancing their restaurant’s online presence to helping to reduce cancellations and no-shows and simplifying table management. Yelp and OpenTable are two of the restaurant industry’s leading names. Skip the article and turn takeaways into action by scheduling a call with our team. There’s different pricing for each platform, and restaurateurs should be aware of those costs when choosing a reservation system.Yelp vs OpenTable isn’t as much about functionality, as the two systems offer similar features, but more about different benefits that restaurant owners should consider based on their business goals.Yelp and OpenTable are both leading restaurant reservation systems that allow guests to book tables online, as well as view and join restaurant waitlists if reservations aren’t available.
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